James Lee has served the senior living industry for 12 years across an array of roles for various organizations across the country. Leveraging successful roles in sales, operations, and learning and development, James has a deep belief in achieving performance through the hard-won efforts of developing amazing cultures. His entrepreneurial spirit drives him to seek, nurture, and advocate for innovation in the way our industry serves seniors and the heroic people who serve them.

James earned an MBA from the University of Texas, is the Corporate Director of Sales for Aventine Senior Living, and lives in San Antonio, Texas.

You can often find him sharing his thoughts and perspectives on the industry through his regular LinkedIn posts as well as through industry forums and associations as a guest speaker.