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BTG Contributor, Christy Van Der Westhuizen, shares how to build your personal brand, as well as your company’s brand, on LinkedIn.
In order to really boost your presence and therefore boost your company's presence, or your community's presence, I think posting at least one time a week is great, more than one time is even better.
Christy, Vice President of Sales and Marketing at MBK Senior Living, is no stranger to senior living. She brings 13 years of senior living experience to the table, the past three at MBK Senior Living.
Learn More ▶LinkedIn - Just Do It!
BTG Contributor, Christy Van Der Westhuizen, shares how to build your personal brand, as well as your company’s brand, on LinkedIn.
What is LinkedIn? At its core, LinkedIn is a professional networking platform - so want to build your business? Use LinkedIn!
Episode Take-Aways:
-Just get started!
-Make a custom profile URL
-Get active! Comment, like, post, share!
-Give recommendations and ask for recommendations
-Join industry-specific groups
-Post relevant content
-Share other people’s relevant content
-Follow relevant influencers in our industry
-Tag people in your posts
-Be an active commenter/liker
-Hashtags are your friend!
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