Inspiration: The Importance of Mission and Culture in Empowering and Motivating Your Team

As the coronavirus pandemic entered the United States, one life plan community’s mission, culture and training were put to the test, and 75 Park Springs employee heroes rose to the occasion to show that they were willing to sacrifice time with their own families to protect their Park Springs family and ensure their 500+ members continued to receive the level of care and services they deserved.

Not every COO needs to ask their employees to join them in locking in at their workplace 24/7 for 75 days. However, Donna Moore, COO of Isakson Living, which owns and operates Park Springs, works with the inspired team that did just that. The Park Springs heroes included nurses, certified nursing assistants, food and beverage services, environmental services, plant operations and administration. However, titles quickly went out the door as everyone worked together to safeguard the health and happiness of the Park Springs members and to ensure the Park Springs mission of loving and serving their members was fulfilled.

The staff at Park Springs knows, without a doubt, that the top of the organization supports them in making choices to live the mission by loving and serving members every day.

Moore shares lessons on how to create a mission-driven organization with a culture that empowers employees to be their best and provide person-directed care each and every day, even – and maybe especially – in times of crisis.

Listeners will:

• Learn about the important role mission and culture play in motivating teams.

• Outline how to build a culture that brings out the best in employees every day, even in times of crisis.

• Discuss how leadership’s actions speak much louder than words when it comes to mission and culture.

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